Conservative
+5% - +12% revenue
Small effort, limited promotion, minimal staff training. Low friction for customers but modest uptake.
Why use Dealsby?
A new community-driven web and app-based customer referral platform that turns happy customers into reliable, low-cost local acquisition. Typical small local businesses can expect measurable uplift within months when the program is run well.
- Lower acquisition cost — referred customers often convert at higher rates than paid channels.
- Higher lifetime value — incentive structures that encourage repeat visits increase LTV.
- Trust-driven growth — word-of-mouth and local recommendations improve conversion and retention.
- Scales with operations — simple campaigns (QR, receipts, staff prompts) build predictable referral volume.
+10%
conservative uplift
+25%
likely outcome (typical)
+50%
aggressive optimized
Estimate window: 6-12 months; outcomes depend on execution, category, and local dynamics.
Assumptions behind the estimate:
These assumptions define the typical context where referral programs perform as estimated.
- Business is local (restaurant, retail, personal services) with existing foot traffic or repeat customers.
- Baseline marketing is modest (no large paid acquisition engine).
- Dealsby is used actively: referral campaigns, in-store QR/decals, staff training, simple promotions.
- Rewards and incentives are attractive and aligned with margins (discounts, credits, freebies).
- Measurement and follow-up are in place so the program can be iterated.
Scenario-based educated guesses
Good execution
+15% - +30% revenue
Consistent promotion, staff alignment, one curated referral offer, and basic analytics - typical outcome when run well.
Aggressive optimized
+30% - +50%+
Multi-channel promotion, featured placement, tiered rewards, integrations with bookings/POS, iterative analytics. Best-case local network effects can exceed this long-term.
Key levers to move results toward the high end
Offer design
Reward both referrer and referee in ways that increase visit frequency rather than one-off discounts. Structure incentives to encourage repeat behavior and protect margins.
Practical caveats
- Results vary by category, location, and market saturation.
- Poorly designed rewards can reduce profitability even if revenue grows.
- Measurement quality matters: track CAC, AOV, repeat rate, and LTV to judge impact.